Good Copy Transforms online Biz

I have always been pretty good at copy writing but today I felt I should step it up a notch. So I listened to a couple of courses.

I then read through as many good Copies as I could remember (I figured if I could remember them or had bought the product it must have a good copy).

I then picked the most successful of them. and read each one allowed 3 or four times and then I made myself write (yes with a pen and paper) the copy out twice. It is truly shocking how much of the info is retained..
Ok I then realised that the best way to get the copy down, was to actually speak it so I picked some voice recognition software (I used Mac speech dictate but if you are a Microsoft user I hear Dragon Naturally speaking is good). I haven’t used voice recognition software in a while and oh boy has it come on. I can actually speak quickly and it keeps up! the Accuracy isn’t too bad. The key is to not be put off by inaccuracies, you can always pick them up later. So just speak what you want to get across don’t hold back and don’t edit yourself.

You have to remember what you are selling. It is very easy to go on about how good you are and not mention what your product is going to do for the customer. SO Stay focused.
Next you need to think of a good headline this is the most important bit it has to be attention grabbing and compelling eg “I’m up over £12,000, but the main thing that impresses me…” it grabs the attention and leaves people needing to know what impresses me.
and finally I learn t don’t be afraid to copy other peoples work. I don’t mean word for word but take a headline and then apply it to your business. if it works for them your darn sure it is going to work for you.
Right it is way past my bedtime. lol so I will continue this blog at a later date.

Tagged with: accuracy • affiliate marketing • Blog • copy writing • dragon • internet entrepreneur • mac speech • proven formula • replication • voice recognition software • Your Net Biz

Filed under: Online Success

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